You may not know it yet, or have even considered it, but there are a variety of signage options for your retail business. Aside from exterior fascia, or your main business name/logo signage, there are plenty of signs you may need around the exterior and interior of your business. Here’s a list of the possibilities:
Open Signs & Hours
Having a clear and bright open sign and hours posted for your customers is very important. There’s nothing more frustrating than showing up to a business after hours that provides no information, or not knowing if a business is open or not.
Whether this is directional signage for your aisles, a “pick-up” and “drop-off” location signage, washroom, emergency exits, etc. Wayfinding is important for your customers to figure out where they’re going.
Parking lot Signage
If you have designated parking stalls or a time limit, this is crucial to have.
Having your store advertised in the complex it resides in is a huge benefit to your business, as this can attract street traffic, and can help those looking specifically for your store.
Signage that explains your company
If your company has a vision or policies you want to display, a guarantee you make to your customers, or anything like that, this could be a great piece of signage to have professionally made.
If you are located in a place where you anticipate a lot of foot traffic, a sandwich board can work wonders for attracting people into your store.
If you need help or information on any of these signage types, send us a message! We’d be happy to help!