New trends are always emerging in our industry, and some of these came to be in 2018, but they are continuing to make an impact into 2019.
Usually signage is the first impression a business makes on a potential customer, so it’s beneficial to make a lasting impact.
The Capability to Display Content that is Responsive
We live in an instant-gratification world, and that rings true in the signage industry as well. Digital signage must be capable of displaying up-to-the-minute information that is accurate. This is meeting your potential customers immediate needs and providing them with an experience they have likely come to expect and enjoy.
The use of wrapping products, in windows, on vehicles, etc. creates brand awareness. We brand all our Westcan trucks, so you’ll never mistake us for anyone else. Wrapping the windows of your business location also allows you to provide more information and context to potential customers than just your company logo and tag line on your primary signage – also aiding in that brand awareness.
3D technology has been emerging for a while now, and it’s a technology that allows for more creativity, being able to stand out, and leaving a lasting impression. As this technology is refined and made more accessible, it’s likely it will continue to change and make an impact on the industry.
Not all trends are right for all businesses, so if you’re looking for a solution to your signage problem, contact us and we can assist you!